Author Archive | Kevin James Bennett

Best Bridal Makeup Tips

The Best Bridal Makeup Tips

It’s the height of the wedding season, so I thought I’d share an article I wrote for Martha Stewart Weddings a few years ago. Whether you hire a professional makeup artist (recommended) or decide to DIY (not recommended), I lovingly offer you THE BEST BRIDAL MAKEUP TIPS …ever! My Bridal Philosophy. There have been so many […]

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Fixing An Eyebrow Emergency

Fixing An Eyebrow Emergency

The current YouTube and Instagram focus on eyebrows is intense, so the chances of having an eyebrow emergency have risen significantly. Does this sound familiar? You’ve watched a few YouTube videos, canceled your scheduled eyebrow shaping appointment and decided to go DIY. You start plucking away, thinking, “wow, this is a cinch”. You’re busy yanking […]

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The Origins Of Lip Color

The Origins of Lip Color

Did you know Mother Nature provided a pivotal and provocative phenomenon that inspired the origin of lip color. Intrigued yet? Mother Nature decided that part of the mating process of many creatures (including humans) should include the “enhancement” of lip color. Who could have guessed we would create a multi-billion dollar global industry based on […]

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Tubing Mascara

Mascara Evolution – Tubing

Mascara is one of the most basic steps in any beauty makeup application.  Let’s talk about its evolution and the technology behind tubing mascara. Many makeup artists (including myself) advise, if you’re not wearing any other makeup, at least wear mascara. Problem is, a lot of standard mascaras smudge or flake, leaving nasty black circles […]

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Hypoallergenic Cosmetic Myth

Cosmetic Myth – Hypoallergenic Products

It’s time to blow the whistle on another cosmetic myth – the term HYPOALLERGENIC. Want to know what it really means when a cosmetic product makes a claim of being hypoallergenic?  In a word – BULLSH*T. The term did not originate from medical or even dermatologic science.  The cosmetic industry coined the word “hypoallergenic” so it could […]

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Mineral Makeup - Fact Vs Fiction

Mineral Makeup – Fact vs Fiction

Let’s review all the marketing hype and separate fact from fiction about mineral makeup. Is it really good for you…or too good to be true? FACT:  Kevin has never been a mineral makeup hater. I DO have an aversion to dishonest mineral makeup marketing/advertising and agenda driven non-profit special interest groups like EWG and Campaign for Safe Cosmetics because… They […]

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