Kevin James Bennett

Makeup Artist | Beauty Journalist | Educator | Cosmetic Developer

Kevin James Bennett is known across the industry as one of the most product-driven, business-focused artists of a generation. Not only is he an Emmy® Award winner and incredibly successful makeup artist, he is a leader and educator in all aspects of this industry, an inspirational voice and, without a doubt, one of the most intensive product experts.

Michael DeVellis

Executive Director, The Powder Group

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Kevin is a multiple Emmy Award winner with over three decades of makeup artistry and SFX experience in all media formats (runway, print, video, stage and film).
He has been a Journeyman member of the IATSE Local 798 Hair Stylist and Makeup Artist Union for almost twenty years.


  • Beauty, SFX & Airbrush Makeup for Photo, Film, Broadcast & Stage.
  • Makeup for Media Tours, Press & Red Carpet Events.
  • Bridal & Special Event Makeup Services.
  • 1-On-1 Makeup Consultation & Training.

Kevin is one of the most passionate people I have ever met when it comes to makeup! He has a keen business sense and true devotion to his craft. He goes the extra mile …and then the next one too. The man is a force of nature. Whatever he sets his mind to have done will no doubt be accomplished successfully and beautifully.

Shivan Sarna

Senior On-Air Host, HSN (Home Shopping Network)

education & journalism

A respected global educator and influencer, recognized for his superior product and technical knowledge. Kevin provides live, recorded and written cosmetic education and beauty commentary in a compelling, easy to understand and highly entertaining manner.


  • Brand Ambassador & Beauty Expert for Broadcast, Promotional Events, Trade Shows and Expos.
  • Cosmetic Journalism, Product Reviews & Tutorials for all media formats.
  • Global Makeup Education & Events for Professionals or Consumers.

Kevin is a rare combination of understanding the needs of customers and understanding the needs of a company. His expansive cosmetic knowledge, eye for innovation and ability to anticipate trends make him one of the top developers in our industry.

Poppy King

CEO/Creative Director, Lipstick Queen


Kevin created Makeup Art + Design Enterprises (MADE) to deliver intelligent, imaginative and innovative solutions to the cosmetic industry, while connecting key resources & partners. Corporate clients include L’Oreal, Coty, LVMH, Johnson & Johnson and P&G, plus independent cosmetic companies and entrepreneurs.


  • Brand Creation & Development.
  • Rebranding/Reimagining Existing Companies.
  • Product Innovation, Development or Reformulation.
  • Marketing, Sales Promotion and Event Coordination.
  • Field Education & Development of Training Materials.
  • Social Media Integration & Strategies.

Career Highlights

A chronology of Kevin’s milestones over the past 20 years.

  • Promoted to Journeyman Makeup Artist status at IATSE Local 798.
  • First of five Emmy® Award Nominations for Outstanding Achievement in Makeup.
  • Won first of two consecutive Emmy® Awards for Outstanding Achievement in Makeup (2001, 2002)
  • Launched IN MY KIT® (IMK), the first online cosmetic review and buying guide dedicated to professional makeup artists.
  • Named Director of Pro Business Development, Make Up For Ever USA. Worked closely with brand creator Dany Sanz and International Marketing Team on Corporate Branding and Product Development.
  • First appearance as an on-air beauty expert for HSN (Home Shopping Network)
  • Contracted to transition HSN to HD Digital Format for live broadcasts, working with all vanity departments, lighting and digital video tech.
  • Launched the independent consulting company, Makeup Art + Design Enterprises (MADE). Specializing in Brand/Product Development and Marketing.
  • Introduced The Cosmetics Junkie™ Blog.
  • Launched the IN MY KIT® Facebook Group, to create a real-time conversation between consumers and professional artists about cosmetic products, application techniques and industry news. Group membership exceeds 27,000.
  • Guest Speaker at The Artist Summit.
  • Keynote Speaker at the International Makeup Artist Trade Show (IMATS).

A PDF of Kevin’s full credits and client list is available for qualified requests.

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